Sep
06

Direct Marketing Considerations: Dubai Postal – Infocore

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Direct Marketing Considerations: Dubai Postal – Infocore.

Good news about Dubai’s postal service putting a street addressing system in place.  No doubt it will be done “rich and big”, as everything is in that interesting country. And the experiment with drones delivering parcels will be interesting to watch.  We are puzzled as to how the drone would check our fingerprints. Frankly, this makes us suspicious that the PR guys got a little carried away.

Now, could we talk about charging mail recipients for their mailbox and for delivery?  I thought we proved in the 19th century that this prevented “universal service”……Our thanks to Infocore for this excellent report.

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